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Cortney Martin
January 08, 2019

Free Webinar: Comp Codes

Join us for the 5th Webinar in the imATHLETE + Running USA Data Insight Series: Comp Codes and how to use them.

Tuesday, January 15 
2 pm ET / 11 am PT 


Comp codes. 100% discount codes. Free entries. They can be beneficial for rewarding sponsors and vendors and generating goodwill. Jeff Matlow, CEO of imATHLETE, will share what our data shows about comp codes, how are they utilized in the industry, and the factors you need to consider for a sound comp code strategy.

Did we mention the webinar is...

100pctoff No comp code needed, it's FREE!

You won't want to miss it. We've done the analysis so you don't have to. We have millions of consumer data points and data from thousands of events and lots of race directors. And we like to share what we've learned. Plus we have fun doing it - so register today and bring your questions. 


RUSA_IMAThe Data Insight Series webinars focus on key data points about endurance athletes and how the information can be utilized to solve business challenges and promote growth. 

Running USA members can access the recordings of those presentations on


imATHLETE + Running USA Data Insight Series:

  • Data Insight Series No. 1 - Runner Retention Rates
  • Data Insight Series No. 2 - How Far Participants are Willing to Travel to Events
  • Data Insight Series No. 3 - Registration Trends for Locals and Travelers
  • Data Insight Series No. 4 - Discount Codes and How You're Doing it Wrong
  • Data Insight Series No. 5 - Comp Codes and What We Know About Them.

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